Friday, February 01, 2008

Here's a Coincidence. Closes Down.

Here's the part I love, near the end of the announcement. Look at the members of this panel.

If you're interested in keeping up with us, you can do so in a few ways. First, we'll be attending ROFLCon at Harvard University in Cambridge, MA, on April 25-27, 2008. We'll be speakers on the "Lolpanel" along with the creators of I Can Has Cheezburger, LolTrek, LolBible, and other LOLers... for more information, including how to attend, please visit

Here's the first part of their farewell. It's brave to walk away when the run is done. It's a proud thing to do.

We all knew this day would come eventually, but even still, it's bittersweet to write this post today. After a lot of thinking and talking and intense brainstorming over enchiladas and hemming and hawing... we've decided to draw this chapter of's life to a close. Part of us would love to continue making and receiving secretz forEVAR, to see what new hilarity we can fashion out of inscrutable kittycat memes, and to see how you, our wonderful readerz, can exceed the boundaries of our own imaginations and make us laugh over and over again.

But mostly we want to preserve the spirit out of which lolsecretz was originally born - one of doubled-over laughter and playful manipulation of themes generated on these crazy Intrenetz; a feeling that we were creating something fresh, unique, and extraordinarily (and inexplicably) funny; a witty jab at things that we love but feel deserved to be parodied. Fact is, we've become just as repetitive as PostSecret at this point, and that means it's time to go. We honestly never, ever expected lolsecretz to become the hit that it did; at the peak of the site's popularity, it was seeing thousands upon thousands of hits per day; we got attention from numerous media websites that we read (!); and there's even been talk of a book deal...So we had our 15 minz, and now we feel it's time to move on.

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